Water – Use It Wisely

Pass the Hat for Water Conservation

Water may be blue but to show support for water conservation, the color is red and it’s all over the world. There are 100 bright red caps sporting the Water – Use It Wisely logo making their way, one head at a time, around the globe. Spot one in Greece, the UK, the US, Canada or anywhere else, take a picture and send it to us at redcap@wateruseitwisely.com. We’ve asked everyone who gets a cap to take a fun and creative picture showing where they are, send it to us with their water-saving tip, then pass it on to someone else who will do the same. Each cap is numbered so we can track them as they travel from noggin to noggin. Visit the Red Cap page on Water - Use It Wisely to see how far the red caps have traveled.

Welcome New Partners from East Coast to West Coast

Proving that water conservation is important no matter what side of the U.S. you live on, and demonstrating the flexibility and versatility of the program, Water – Use It Wisely welcomes two communities to our partnership. The Town of Wake Forest, North Carolina, needed a conservation education program for their residents and chose the Water – Use It Wisely Starter Package to get the ball rolling. The City of Sedona, Arizona, chose a multimedia solution that includes newspaper, magazine, and theater advertising, in addition to a customized brochure, for their residents and more than four million annual visitors. Two different regions, two different needs, two new partners using one proven conservation program.

Continuing the success of Water – Use It Wisely in North Carolina, the WaterWise Partners enter their third year with the program. The Cities of Raleigh, Durham, Greensboro, High Point and Wilmington, along with Greenville Utilities and Fayetteville Public Works Commission, together make up the North Carolina WaterWise Partnership. Consistency in their messaging supports the program’s continuing success. In the accompanying photo, Wayne Drop, the Water – Use It Wisely mascot, makes a guest appearance at a city council meeting.

Launch Your Own Water – Use It Wisely Campaign

The Water – Use It Wisely Starter Package is an affordable way to become our next partner. Visit our website for details of our Starter Package.

water tip Marketing Tip #19 – Use Your Newsletter

Remember to include a Water – Use It Wisely tip in your next newsletter. Providing a “Tip-of-the-Month” and the website -- www.wateruseitwisely.com -- with over 100 different ways to conserve water around the home, is a great way to keep the need for water-friendly habits top-of-mind.

Conservationist Directory – Thanks for Your Updates

Thanks to all of you who have updated the directory. If you haven’t yet, take a second and visit the Conservationist Directory to update this very important resource. Keeping your information current ensures that individuals or organizations seeking water conservation information will get to the right person easily and quickly.

Change the water habits in your community with Water – Use It Wisely

Need to get the water conservation message to your community but don't have much of a budget? Learn how Water – Use It Wisely works by downloading our PowerPoint presentation. (Please note that this is a 20MB file. Users with dial-up connections should call us at 602-957-7323 to request a CD). You can start using this proven water conservation awareness program and leverage its international recognition almost immediately.