Arizona Proclaims April “Water – Use It Wisely Month”



Lowe’s, the cities of Arizona, SRP and manufacturers of water-related products are hosting “Water – Use It Wisely Month” in all Arizona Lowe’s stores. By pooling their resources, this unique public/private partnership is educating consumers on plants, products and appliances that will help save water around the home.

During the promotion, in-store signage directs consumers to water-saving products, while a special area of the garden department showcases low water-use plants. Weekend How-To Clinics show consumers effective ways to save water around their homes. Topics include:

    -Lowering Your Water Bill
    -Planting to Attract Hummingbirds and Butterflies
    -Selecting an Irrigation Timer
    -Summerizing Your Landscape
"This campaign is an ideal way to help educate the public and provide them with useful information that can help our entire state understand how to better conserve water,” said Tom Babcock, City of Phoenix Water Conservation Coordinator. A contest to help consumers assess their water conservation knowledge has been built into the promotion. Consumers can visit the Water – Use It Wisely website, answer a few simple questions about saving water and be entered for a chance to win a Fisher&Paykel washer and dryer set.

Several promotional partners are supporting the campaign, including SRP, Fluidmaster, Rain Bird, Fisher&Paykel, Swan, Quickie, Western Organics, Hines Horticulture and Tucson Water.

When discussing the importance of the promotion’s message, Bruce Halin, manager of business development at SRP, said “Conservation and water stewardship have to be a lifestyle – the way we live and adapt to a desert environment.”

View a slide show of the kickoff event and other pictures of the promotion


Water – Use It Wisely Online Store
Register to save big money on premium items by becoming a member of our group order feature. You can share in national group orders, which can dramatically reduce your per item cost. Remember, you can take advantage of the online store whether or not you’re a WUIW partner.



Update Your Information in the Conservationist Directory
Also, don’t forget to update your contact information in the conservationist directory. Keeping your contacts up to date will ensure that individuals or organizations seeking information about water conservation will receive it from the experts.

Launch Your Own Water – Use It Wisely Campaign

The Water – Use It Wisely Starter Package is an affordable way to become our next partner. Download our PDF for more details.

To learn more about Water – Use It Wisely, download the new PowerPoint presentation or call 602-957-7323. (Please note that this is a 20MB file. Users with dialup connections should call us to have a CD mailed.)


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