Isn’t Technology Wonderful?

As they say, “Necessity is the mother of invention.” That’s why water conservation has become such fertile ground for innovation. Now, wateruseitwisely.com features the New Technologies section to help consumers learn about and find water-efficient products that help to conserve our invaluable resource.

Donna DiFrancesco, Utilities Conservation Specialist for the City of Mesa, who helped provide content for the page, said, “By exposing consumers to these types of technologies, Water – Use It Wisely is delivering the information necessary to make intelligent and environmentally sound purchases of water-related products. Products like smart irrigation controllers, leak detection equipment and instant hot water devices give consumers new ways to incorporate water conservation into their daily lives.”

If you have a technology that you believe should be part of the New Technologies section, please let us know about it.

Marketing Tip #41 – Put Your Media Schedule in Flight An effective way to get the most out of a small media budget is to use flight scheduling. The concept behind flight scheduling is to use media heavily for a period of time, pull back for a while and then come on strong once again. Using this type of media schedule can give the appearance to consumers that your messaging is actually running year-round.

Water – Use It Wisely Online Store
Register to save big money on premium items by becoming a member of our group order feature. By doing so, you can choose to share in national group orders, which can dramatically reduce your per item cost. Remember, you can share in the savings offered by the online store whether or not you’re a WUIW partner.