When "Water – Use It Wisely" invited Phoenix area high schools to create their own 30-second Public Service Announcements, we couldn't have anticipated such a flood of imaginative responses. Students wrote, produced and directed their own water conservation messages for a chance to air on local TV. Several rounds of hotly debated judging later, a winner was selected and announced at a red-carpet awards ceremony at 3TV studios. First place went to Brophy College Prep, whose spot, Extreme Conservation, aired throughout January on 3TV, WB6 and WB61. Other top finalists included Centennial High School, Central High School, Cortez High School and New Way Learning Academy. Congratulations to everyone who participated!

This is just one of many ways organizations can team up with "Water – Use It Wisely" to educate the public on conservation. Find out more by visiting wateruseitwisely.com or by calling Park or Whitney at 602-957-7323.